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Job Title: Social Media Manager 

• Applicant should possess a Bachelor's Degree 

• 2-3 years proven work experience as a social media manager.  

• Must be digital savvy with proficiency in social media analytics / performance metrics including reach, engagement, response rate, conversation rate, and community growth. 

• Understand social media architectures and how content works on a social web. 

• Creative mind set with hands-on tooling in graphic design, video editing and imagery. 

• Must be proficient in SEO content writing / management. 

• Self-motivated, detail-oriented, organized, good communicator and a team player with ability to work flexible hours.

Job Description  

• Oversee the development and delivery of the social media content marketing plan/calendar. 

• Analyse the performance of content based on multiple Key Performance Indicators (KPIs), such as unique views, conversion rates, and the average time on page 

• Monitor social media channels and respond appropriately to posts / comments and identify issues that require escalation. 

• Develop and deliver social media and marketing contents/campaigns across all the social media platforms. 

• Research, generate and develop contents suitable for social media use, this includes background research on products, programmes, and target demographics. 

• Generate, edit, publish, and share daily content (text, images, video, or infographics) to build stronger connections and encourage community members to take action. 

• Expand audience reach with key strategies of turning audiences into followers, followers into customers, partners and/or sponsors. 

• Optimize content for keywords and hashtags that perform in top search results 

• Proofread all contents to adhere to in-house style guide and brand voice. 

• Stay up to date with various methods to create engaging and attractive content. 

• Constantly suggesting and orientating staffers and entire organization on social media opportunities for radical operational growth.